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    <title>WDC — Insights</title>
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    <description>Practical writing on AI integration, EU AI Act, and senior engineering for Belgian businesses.</description>
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      <title><![CDATA[The EU AI Act in Belgium: the high-risk deadline moved — here's what applies now]]></title>
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      <description><![CDATA[In July 2026 the AI Digital Omnibus deferred the high-risk deadline to December 2027. The transparency rules were not deferred — they have applied since August 2026. Here's what that actually means for a Belgian business.]]></description>
      <pubDate>Wed, 23 Sep 2026 00:00:00 GMT</pubDate>
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      <title><![CDATA[You don't need an AI strategy. You need an AI decision.]]></title>
      <link>https://wdc.digital/insights/ai-decision-not-strategy</link>
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      <description><![CDATA[Most Belgian companies under pressure to "do something with AI" reach for a strategy. That's the expensive mistake. Here's the simpler thing you actually need — and the four questions that get you there.]]></description>
      <pubDate>Wed, 10 Jun 2026 00:00:00 GMT</pubDate>
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      <title><![CDATA[Inside an AI Readiness Audit: what I look for, and what I usually find]]></title>
      <link>https://wdc.digital/insights/inside-an-ai-readiness-audit</link>
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      <description><![CDATA[You've got AI running in production. Is it safe? Here's exactly what an AI Readiness Audit checks — the six things I examine, the problems I keep finding, and what you walk away with.]]></description>
      <pubDate>Wed, 10 Jun 2026 00:00:00 GMT</pubDate>
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      <title><![CDATA[Custom software: when to build, when to buy, and when to do neither]]></title>
      <link>https://wdc.digital/insights/custom-software-build-vs-buy</link>
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      <description><![CDATA[Most Belgian businesses build custom software at the wrong time — too early, too broad, or when an off-the-shelf tool would have done. Here's how I help clients decide before they spend a euro.]]></description>
      <pubDate>Tue, 09 Jun 2026 00:00:00 GMT</pubDate>
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      <title><![CDATA[Build log: shipping a lead-capture flow without a marketing platform]]></title>
      <link>https://wdc.digital/insights/build-log-shipping-lead-capture</link>
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      <description><![CDATA[How I wired this site's quiz, lead magnets, and newsletter into one Brevo integration — and the small engineering decisions that keep it honest, fast, and easy to change.]]></description>
      <pubDate>Mon, 08 Jun 2026 00:00:00 GMT</pubDate>
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      <title><![CDATA[GDPR and AI: what Belgian companies must check before feeding any tool personal data]]></title>
      <link>https://wdc.digital/insights/gdpr-ai-belgium</link>
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      <description><![CDATA[The Belgian DPA issued formal AI-and-GDPR guidance in December 2024. Before your team pastes customer or employee data into an AI tool, here's what actually applies.]]></description>
      <pubDate>Sun, 07 Jun 2026 00:00:00 GMT</pubDate>
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      <title><![CDATA[What is 'high-risk AI' under the EU AI Act? A plain-language guide for Belgian business owners]]></title>
      <link>https://wdc.digital/insights/high-risk-ai-explained</link>
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      <description><![CDATA["High-risk" is the term that decides how much the EU AI Act actually asks of you. Here's what it means, the categories that catch Belgian SMEs, and how to tell where you stand.]]></description>
      <pubDate>Sun, 07 Jun 2026 00:00:00 GMT</pubDate>
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      <title><![CDATA[AI integration without breaking what works]]></title>
      <link>https://wdc.digital/insights/ai-integration-without-breaking-what-works</link>
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      <description><![CDATA[How established Belgian businesses integrate AI safely — without disrupting the systems and workflows that already deliver value.]]></description>
      <pubDate>Fri, 05 Jun 2026 00:00:00 GMT</pubDate>
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      <title><![CDATA[EU AI Act for builders: what changes in your code]]></title>
      <link>https://wdc.digital/insights/eu-ai-act-for-builders</link>
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      <description><![CDATA[A practical guide to what the EU AI Act means for software teams building AI systems — classification, documentation, and what you actually need to do.]]></description>
      <pubDate>Fri, 05 Jun 2026 00:00:00 GMT</pubDate>
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      <title><![CDATA[The KMO AI tax: how Belgian SMEs overspend on AI]]></title>
      <link>https://wdc.digital/insights/kmo-ai-tax</link>
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      <description><![CDATA[Belgian SMEs are paying a hidden premium on AI projects — through overscoped solutions, vendor lock-in, and pilots that never reach production. Here's why, and how to avoid it.]]></description>
      <pubDate>Fri, 05 Jun 2026 00:00:00 GMT</pubDate>
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